MD Now Medical Centers, Inc.
MD Now Medical Centers, headquartered in West Palm Beach, FL, is a leading operator of full-service, walk-in urgent care centers in South Florida. The company provides urgent care, extended hours primary care, occupational medicine, physical therapy and comprehensive healthcare services through a higher acuity delivery model. MD Now offers a patient-friendly and differentiated healthcare alternative by providing high-quality, convenient, timely and affordable medical treatment for non-life threatening injuries and illnesses.
Brockway Moran & Partners invested in MD Now in partnership with its founders, Dr. Peter and Stephanie Lamelas, in March 2012. At the time, the company had six highly-profitable clinics located within Palm Beach County, and had established a business model and approach to the market that could be replicated with the appropriate resources and capital. Over the subsequent years, MD Now dramatically expanded its footprint in South Florida to cover the tri-county area of Palm Beach, Broward and Miami-Dade counties through de novo clinic openings. MD Now has over 25 locations open or under various stages of construction.
In addition to establishing MD Now as the leading urgent care provider in the South Florida market, over this same time period, the company strengthened its management team through the recruitment of several key senior management positions, including the hiring of an industry experienced and highly capable Chief Financial Officer, a Director of Real Estate with extensive knowledge of the South Florida market and regional field management positions to cover the broader footprint of the company. Also during this time frame, MD Now engaged a full-service marketing and advertising firm to refresh, professionalize and standardize the brand across the tri-county area as well as formalize the company’s marketing approach and messaging to the community through the use of all media channels, including radio, TV, outdoor, social media and internet marketing.
MD Now has grown significantly over a relatively short period of time and continues to actively seek opportunities to expand the company’s geographic footprint through both organic growth as well as complementary acquisitions.Print